CSpace – India’s first state-run OTT

CSpace - India’s first state-run OTT mind map
  Recent News
    Launch
      Date
        March 7, 2024
      Event Location
        Kairali Theatre, Thiruvananthapuram
      Significance
        India's first government-owned OTT platform
  When
    Announcement
      Date
        Prior to March 7, 2024
    Launch
      Date
        March 7, 2024
  Why
    Objective
      Provide meaningful infotainment
      Streamline content selection and propagation in OTT sector
      Bridge gap between traditional and digital distribution
      Serve as digital archive for Malayalam cinema
  What
    Managed by
      Kerala State Film Development Corporation (KSFDC)
    Content Selection
      Panel of 60 cultural experts
      Criteria
        Artistic and cultural merit
        National or state awards
        Featured in major festivals
    Content Types
      Feature films
      Documentaries
      Short films
    Initial Lineup
      42 films including six documentaries
    Revenue Model
      Pay-per-view basis
      Feature films at ₹75
      Shorter content at lower price
      Revenue Sharing
        Half to content providers
    Access
      App available on PlayStore and App Store
      Usage on three devices per UserID
  Where
    Kerala, India
  Who
    Kerala Government
    Cultural Affairs Department
    Kerala State Film Development Corporation
  How
    Launch Event
      Location
        Kairali Theatre
      Time
        9:30 AM
    App Deployment
      Platforms
        PlayStore
        App Store
    Revenue Model
      Pay-per-view
      Revenue sharing with content providers
  Significance
    Supports Malayalam cinema
    Promotes cultural diversity
    Transparent content selection
    Fair revenue sharing model
  Challenges
    Stability
      Requires time to stabilize
    Competition
      With existing OTT platforms
  Way Forward
    Suggestions and innovations welcome
    Addition of government and Chalachitra Academy content

CSpace, Kerala’s first government-owned OTT platform, was launched on March 7, 2024, marking a significant move towards digitizing the state’s entertainment sector. Managed by the Kerala State Film Development Corporation (KSFDC), it aims to offer a mix of meaningful infotainment by carefully selecting content that meets specific artistic and cultural standards. The platform differentiates itself through a transparent selection process involving a panel of 60 cultural experts and a fair revenue-sharing model with content providers. CSpace offers a variety of films, including award winners and festival features, on a pay-per-view basis. This initiative not only supports the Malayalam cinema but also addresses the challenges of content selection and propagation in the OTT sector, offering a new chapter for digital entertainment in Kerala​​​​​​.

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