Meta Launches ‘Scam Se Bacho’ Safety Campaign in India

Meta, in collaboration with the Indian government, launched the 'Scam Se Bacho' safety campaign on October 18, 2024, aiming to raise awareness about online scams and cyber fraud. The campaign will run for two months and involves key government ministries, focusing on educating India’s large digital population on staying safe online. With 1.1 million cyber fraud cases in 2023, the campaign emphasizes tools, knowledge, and promoting caution against cyber threats. Meta’s role in the campaign highlights its ongoing efforts in digital safety, while India reinforces its commitment to combating cyber threats.