Bharat brand Atta

Bharat brand Atta mind map upsc
  Context
    Price reduction of Bharat Atta
      By ₹2 per kg
      During festival season
  Bharat brand Atta
    Wheat flour
      Launched by Indian government
      Maximum retail price
        Rs 27.50 per kilogram
      Market price
        Rs 35.93 per KG
  Initiative
    Stabilize essential commodity prices
    Provide consumer relief
  Accessibility
    Through various outlets
      Kendriya Bhandar
      National Agricultural Cooperative Marketing Federation of India Limited
        Founded in 1958
      National Cooperative Consumer Federation
        Established in 1965
      Both registered under
        Multi-State Co-operative Societies Act of 2002
    Benefits
      Broader consumer base
  Government also sells
    Chana dal under Bharat brand

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