|– To establish a nationwide market information network for the collection and dissemination of information related to agriculture.
– To sensitize and orient farmers to respond to new challenges in agricultural marketing by using IT.
– To improve efficiency in agricultural marketing through regular training and extension.
– To provide assistance for marketing research.
– To promote good marketing practices in the country.
|The scheme is being implemented by the Directorate of Marketing & Inspection with technical assistance from the National Informatics Centre (NIC) and in association with the State Agricultural Marketing Boards/Directorates and APMCs.
|Mandi rates are disseminated on the portal, facilitating growers and sellers to sell and purchase their products at good rates.
|Not applicable. The scheme is available for all interested farmers and market functionaries.